Have you visited JustaJoy.com Family Heirloom Exchange?

In 2005, Joy Shivar, an antiques dealer in Huntersville, N.C., started a website to sell her own antiques. Last year her site morphed in a listings service that connects genealogists with lost family heirlooms, including photographs and documents.

For an annual fee of $20, members can list or buy heirlooms. UPDATE: 2017 enrollment fee is now $60/yr.

JustaJoy.com Family Heirloom Exchange FAQs:

Why should I join this site?  Couldn’t I find these items on eBay or other places on the web? 
eBay and other sites are not specifically designed with family researchers in mind. Listings are usually only available for a short period of time and are targeted at collectors rather than family members.  Therefore associated names may not even be mentioned.
Every JustaJoy.com item is associated with at least one family name and our partners (members that list items) are expected to reveal all family information associated with items, in their descriptions.  JustaJoy.com is also designed to give correct search results, even for names such as White, House, Baker, Fisher and many others that have duplicate meanings.  Auction site results for such searches would include many unwanted results that would have nothing to do with the designated family rendering those searches pointless.
What kinds of items can be found on JustaJoy.com
Advertising items, Bibles & Other Religious Items, Books & Pamphlets, Broadsides, Calendars, Certificates, Civil War Items, Clocks & Watches, Clothing, Criminal & Prison Items, Death & Mourning Items, Diaries & Autograph Books, Diplomas, Documents & Correspondence, Engraved Items, Everyday Items, Flags & Pennants, Furniture, Jewelry, Licenses (Marriage, Professional, Etc.), Magazines & Newspapers, Military Related Items, Music Related Items (Instruments, Sheet Music, Etc.), Revolutionary War Items (Including original Pay Documents), Occupational Items (Tools, Etc.), Pictures & other Images, Political Items, Post Cards, Posters & Signs, Prisoner of War Items, Reunion & Fraternal Items, Schoolgirl Needlework Samplers, Slavery & Black History Items, Sports Related Items, Toys & Games, Transportation & Travel Items, Trophies & Awards, Valentines, Victorian Period Calling Cards, Weapons, World War I & II Items, Yearbooks & Annuals and MUCH MORE!
Have you tried JustaJoy.com Family Heirloom Exchange?